An online strategy to grow your business is much more than just having a website, Smarter Digital Marketing can help you with:
  • A strategic approach to growing your business using the Internet.
  • A coordinated range of services to help you generate business.
  • Search Engine Optimisation (SEO) and PPC Advertising.

Website Development

Tailored website design based on the requirements of your client or business. We have a proven model for customer engagement and delivery.

Search Engine Optimisation

Bespoke search engine optimisation services that accentuate your brand and complement your wider marketing strategy are the best way to cultivate new visitors and get better online exposure;

  • Clean up your Meta tags and descriptions, as well as new keyword strategies for your campaign
  • Remove duplicate content that may be harming your rankings
  • Optimise on-site images
  • Integrate a WordPress blog with SEO-friendly plugins and link it with the homepage, whilst also providing homepage snippets
  • Create a dynamic RSS feed and a bespoke SEO directory structure

Off-Page search engine optimization services

Our off-page search engine optimisation services are able to provide an excellent external backlink portfolio which will increase your site’s authority and web presence:

  • A range of tailored directory submission options
  • Positive press releases that can increase your global reputation
  • PageRank links and social media submissions
  • Blog comments across topics in your field

Paid Advertising

Pay Per Click (PPC) Advertising
Pay Per click advertising is a known and trusted model for getting direct to a potential client quickly and effectively. Unlike trying to get your website to No.1 in Google, Pay Per click allows you to purchase that top spot with an advert. It is not for the faint hearted and many businesses have lost small fortunes ‘having a go’. We can help you define a campaign and KPI’s, set your budget and help you achieve the return you are looking for.

Pay Per Lead (PPL)  Advertising
Build a profitable database of prospects completely on autopilot while we do all of the hard work for you. We can send targeted traffic to your landing page and you only pay when a visitor fills out your form and provides to you their contact information.

Pay Per Sale (PPS)  Advertising
Pay on performance. We can direct buyers to your site and you only pay us when you get a sale. No conversion, no sale, no cost to you!